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Whether You Choose Cash on Delivery or Prepaid, the Outcome Will Be the Same. The Few Pros and Many Cons in this method.

In 2007 when Flipkart start operations e-commerce in India was still at its foetal stage. But wanting to reach out to more customers, Flipkart took a risk and launched Cash-on-Delivery (CoD) service. It paid off. 

Today, compared to developed countries, e-commerce in India is more dependent on CoD and even after demonetizations user's preferred COD over prepaid order.